Billy Ward, AKA Billy Biketruck, is a really interesting guy living life on the edge and on his terms. He is bold, daring, charismatic, and adventurous. He is a show promoter, manages talent, rides all over the world, he has wrestled crocodiles, chased off lions for his clients, survived interrogations at border crossings, lead motorcycle trips. But, his real talent is the ability to step into the unknown, figure it out, master it, and come out on top - even when he has no experience going in.